Taeyeon of Girls' Generation has become the new face of rising Korea pizza brand "Youngman Pizza."

Regarding the background, by selecting Taeyeon, who is loved by the public for her bright and refreshing charm, as well as her outstanding skills that many idols choose as a role model, she builds a fresh and positive brand image, attracting attention as a new consumer group. Ahead of launching new menu, the company plans to collaborate with the singer through various promotions starting in August! 

A company official said, “Youngman Pizza is attracting attention in the pizza industry by breaking through the 300th franchise in a short period of three years, demonstrating a healthy and bright brand image and a positive and good influence on society. We expect to be able to show consumers another good synergy by selecting Girls' Generation's Taeyeon as a model that fits perfectly with this existing brand image."